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Is anyone else caught up in the euphoria of the new year? I can’t stop thinking about my life, where I am going, and what I want to be doing.
I sat down in a bar next to the Dean of Marketing at one of America’s most prestigious Universities, and we discussed the future in marketing.
I proudly told him about Robotic Marketer, a robotic and AI technology based solution that writes marketing strategies in minutes, that are more intuitive, smarter and results orientated than any human being could ever do.
As I discussed the details of how the Robotic Marketer works, he exclaimed “you are disrupting the industry”. This is the future. And it is.
I proudly told him about Robotic Marketer, a robotic and AI technology based solution that writes marketing strategies in minutes, that are more intuitive, smarter and results orientated than any human being could ever do.
As I discussed the details of how the Robotic Marketer works, he exclaimed “you are disrupting the industry”. This is the future. And it is.
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“My pleasure”-- We hear this simple phrase every time we say “thank you” to an employee at Chick-Fil-A. In addition to this phrase, we also receive excellent service, free food coupons if our order wasn’t correct, and their employees are off work every single Sunday and on Holidays.
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In life it is so easy to get stressed about what is happening right in front of us. The baby needs a sitter, the dog needs to go to the vet, your mom needs to be picked up from the airport etc. When you are stressed out, what kind of words are you using in your mind? Are they positive words or negative words?
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Does your company have a flexible, scalable, groundbreaking, industry standard, or cutting edge product coming out? Well, while that's great and all, every other company has that exact same kind of product description for their new products.
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Did you know that around the world, people purchase a mobile phone subscription before almost any other product? Literally after people have fed and supplied shelter for their families, their next priority is having a cell phone.
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Think of your online presence as another physical store location that’s open 24/7. Hypothetically speaking, keeping the doors open will keep your business from losing an increasing large percentage of customers.
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Bruce Springsteen once said, “A time comes when you need to stop waiting for the man you want to become and start being the man you want to be.”
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Let me ask you something. If you go to a bar, and decide you are in the mood for a nice, quality vodka, which would you choose? Grey Goose or Ketel One?
Let’s take a quick trip down memory lane. Remember the good old days when your boss was conducting a meeting in the large conference room; you knew when it was about to start because you could hear the squeaking of the wheels as the projector was rolled into the room. Then, the lights would go out and the key meeting points would be hand-written with an expo marker--boy weren’t those the days!
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Being a marketer who has a background in public relations, it’s always been very apparent that marketing and public relations overlap all the time. So much so, it becomes blurry where the two differentiate. This makes me wonder, are public relations and marketing evolving into the same department, or is there reasons the two remain separate entities?
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Do you own your own business? Getting a business up and running is a lot of work to do on your own. All entrepreneurs tend to have the same kind of ambitious characteristics. They are driven, goal oriented, self starters and risk takers. But between building your product and getting it out to the public, how do you know when it’s time to begin asking for help?
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I get it. Once you finish college you can’t wait to never take another test again. Unfortunately, this just isn’t the reality of the workforce and you will probably be taking many tests for a very long time, especially if you decide to start a career in marketing. But hey on the bright side, attaining more knowledge is never a bad thing, right?
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