At this point in time, our company is putting together the ultimate marketing team. One that will not only take the company into the future, but will reinvent how marketing is done across all platforms. They are people that challenge the norm, create change, disrupt thinking and collaboratively use their united knowledge and expertise to push the envelope and see what is possible.

In the ever-changing world of marketing, it seems there are always new tools, tips, tricks and trends to discover and incorporate into your strategy. There are indeed dozens upon dozens of tools to consider utilizing, and it can become overwhelming to choose, but the list below provides ideas that you can try. And the best part? They’re free to use! 

The holidays can be a stressful time of the year for many in regards to figuring out what to buy as presents for coworkers.  It is often up for debate as to what is considered an appropriate gift, and the goal of this blog is to provide you with a couple gift ideas that are always guaranteed to bring a smile to your coworkers faces regardless of who they are.  The key to a corporate gift is finding something that is not inappropriately expensive, while at the same time not being so inexpensive that people will look upon you as being cheap. You also want your gift to be of value to whoever you are giving it to, so each gift should be able to appeal to a wide variety of people.  A good gift is something that your coworker will actually use and hopefully will bring light to their life during the holidays. Here are 6 gifts that will surely fit all the characteristics of a good gift.

I was told by someone who I respect with more than a billion dollars in the bank to forget about developing Robotic Marketer, the world's first robotic and AI-based technology that develops marketing strategies in minutes, not months. I thought about it for a nanosecond. I had this moment of being scared and defeated. Then I said to myself "no!". I truly believe that I can do anything I set my mind to - and I'm right. 
They're an affectionate bunch - by accident. It's was unintentional, as it's certainly not politically correct to hug your colleagues, but someone had to do it, and they did it right.
With half of the year behind us, companies are beginning the assess their progress. As you overlook the ROI from marketing, what has your business discovered? 

LinkedIn has about half a billion users worldwide and the chances that your next client are scrolling through their feed right now is likely. The largest B2B social platform in the world has came out with more feature updates in the first half of 2017 than the entirety of 2016. 

The point: LinkedIn is catching on like wildfire! (not a Game of Thrones reference either!)
There are times in one’s own life that stick out as defining moments that shape who we are, the same way a massive flood can change the Earth’s landscape by carving it into pieces and destroying what was once there. 

On April 29th of this year, I received a call from an old Army friend of mine that no one was expecting. He called and told us that Weston Lee had been hit by an IED and passed away the night before. 
It’s amazing what a scientific anomaly can do to our culture and our businesses. It was a pleasant surprise to pull up my social media profiles and not see endless Trump posts, for or against.  Everyone around the U.S. dropped everything and acknowledged an event much larger than a personal opinion or celebrity story. So just how big of an effect did the eclipse have on the US?

In our nation’s 241 year history there have only been 20 total eclipse occurrences. While total eclipses are somewhat of a rarity, what’s even more rare is the fact that it could be seen from coast to coast in the US.

With a rough estimate of between 3 million and 4 million americans taking part in the festivities, it was dubbed “The Great American Eclipse”. In my quarter century of being alive, I can honestly say it was a unique experience to watch millions Americans put their differences aside and enjoy the beautiful world that we live in.

People took work off all around the country to travel and get the best experience possible. Granted, the eclipse was far more beautiful in some areas than in others. I wasn’t blown away by the eclipse itself, but the reaction and the experience as a whole.

While I’m sure that there are many managers and owners who would have been much happier if their employees had remained at work and been productive, the effect on work morale will surely outweigh the few hours missing from the timesheets. At least I know ours was.

My final thoughts: Whether you thought the eclipse was stupid, amazing or underwhelming, you must have found some solitude in seeing the country focus on something much larger than politics and social issues.

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While some of us grew up with a realized natural talent, such as art or singing, others simply had to navigate towards a possible strength and exploit it as a career. And by others, I mean me. There’s a stark difference between the two, so which one are you hiring? Let’s take a further look:
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