Getting the most out of LinkedIn extends beyond just making connections. Think of your LinkedIn as a true networking tool where you can participate from your laptop or mobile device. If you go to a networking event and then never follow-up, engage in any additional events or discussions, you will be forgotten after your business card lands in someone's pocket.
If you are not comfortable making connections on LinkedIn, visit my previous blog on generating leads on LinkedIn. If you are making connections and sending follow-up messages, take the next steps to engage with your contacts through LinkedIn Posts.
If you are not comfortable making connections on LinkedIn, visit my previous blog on generating leads on LinkedIn. If you are making connections and sending follow-up messages, take the next steps to engage with your contacts through LinkedIn Posts.
Small to medium-sized businesses typically come with a small sales force, many times it's just the owner. It's important to know how to encourage your network to generate sales for you with limited time and resources. Often your own network can be the greatest source of sales if you just create advocates for your business. These sales advocates will sell for you and be your walking testimonial.
The first step is to think about who can be your advocates. Current customers, business and personal acquaintances, and even people you may not know, but wish to add to your network. To get started you must reach-out and connect.
The first step is to think about who can be your advocates. Current customers, business and personal acquaintances, and even people you may not know, but wish to add to your network. To get started you must reach-out and connect.
