Items filtered by date: Tuesday, 10 May 2016
Wednesday, 11 May 2016 08:26
How To Write a Blog that Generates Leads
I've been blogging a lot lately about lead generation. For most businesses it is the hot topic because, if you are not generating leads, little else matters. I my previous blog I discussed content creation, but today I'd like to focus on one specific form of content and that is blogging.
Writing a blog can be easy, fast and effective for generating leads. It can also be a complete waste of time if not done well, with no real purpose. You know the adage, "If a tree falls in the woods and no one hears it fall, does it make a sound?" Think of your blog as a tree in the woods, if no one reads and responds to your blog, does it make an impact on your business?
Here are things you must consider to write a blog that makes an impact:
Writing a blog can be easy, fast and effective for generating leads. It can also be a complete waste of time if not done well, with no real purpose. You know the adage, "If a tree falls in the woods and no one hears it fall, does it make a sound?" Think of your blog as a tree in the woods, if no one reads and responds to your blog, does it make an impact on your business?
Here are things you must consider to write a blog that makes an impact:
Published in Marketing
