Items filtered by date: Wednesday, 08 July 2015
Thursday, 09 July 2015 07:24
Does a logo need to look good to be effective?
Last month IHOP unveiled its new logo. Although the previous logo wasn’t amazing, it was (it is) recognizable. The new logo is much cleaner than the old and it presents a happy face. This seems very appropriate for a restaurant that serves pancakes loaded with sugary toppings.
Published in Marketing